While I was writing the article on 5 things voiceover artists wish copywriters knew, I surveyed my community of voiceover artists for...

One of the wonderful joys of being a voiceover artist is the collaboration and support of other members of the community. Many times I...

Being a copywriter, I work in the world of words. I often get a breakdown of what needs to be communicated, and it is my job to turn the...

You name it - there's an explainer video for it. Explainer videos are everywhere, whether they are introducing a brand to the market,...

The functions of voice, speech, and communication are interrelated, sometimes being used synonymously and interchangeably, but when...

As copywriters, we know that good copy comes from understanding brand voice and being able to use that voice to create content appealing...

There are plenty of things to keep in mind when working on marketing your brand, but status should be one of the first. Who holds the...

With the use of the internet, many small companies from fashion brands to apps, sell and advertise on an international scale. But what...

How do you choose an accent for a voiceover? What is the best accent? The number one thing to remember when deciding on accents, is alwa...

Spoken words matter because they are informing an audience member of their company, their ideals, and the way they characterize themselves.